WHAT IS GOOGLE ANALYTICS
Google Analytics, as we call it GA, for short, is a web analytics tool that gives real time measurement on your website and online business’ performance. Only with depth-insight of web data would knowing exactly how good your marketing activities are. You can increase your return on investment (ROI) of your website and businesses in every digital marketing strategy.
BENEFITS
Web data can help you discover what is going on your website. Before you run your next marketing activity, you can refer to the web data for getting the right marketing targets, as to make sure you are getting the results you want from it. The many benefits of Google Analytics makes it a valuable tool to collect data which can help you grow your business to the next level.
Trace online traffic
get to know user behavior
Find your target audience
Track eCommerce performance
Optimize your website ranking
Improve the bounce rate of your website
Improve online advertising with marketing analytics
Discover the right platforms for marketing
NEW OPPORTUNITY IN YOUR BUSINESS
With the use of Google Analytics in collecting and analyzing data always opens up new opportunities and ways to grow your business.Going through Google Analytics reports, dashboards, goals and metrics regularly, you will discover more about your business and learn an entirely new set of ideas that you have never thought of before.
For example, got a sudden spike of traffic from a new source like Instagram? Sure you would want to know why it happened and what made it happen, which leads to discovering a new marketing strategy.
WANT TO UTILIZE GOOGLE ANALYTICS TO BUILD YOUR BUSINESS?
We are here to help. Get in touch with the Google Analytics professionals in Icomm.